Just Released: The Guest Experience in Today’s Digital Hotel
February 24, 2017 8:51am
New York – 24 February 2017: Local Measure, the leading location-based social intelligence platform has released a hotel industry guide to the technologies shaping today’s guest experience.
The ebook is available as a free download from http://get.localmeasure.com/technologies-shaping-guest-experience
Increasing competition between hotels and the disintermediation in the industry are major issues forcing hotels to find new ways to re-establish their relationship with guests. Technology provides an array of opportunities for hotels to anticipate guest needs and preferences, and ultimately allow them to recapture a direct relationship with their most valuable customers.
The ebook looks at how internet connectivity, messaging technologies, artificial intelligence and location-based services are being incorporated into various facets of the guest journey and the potential for personalisation that each of these technologies deliver.
Adding new technologies in a hotel can be complex, costly and time consuming. The ebook features insight from Peter Lee, Customer Experience Consultant at Cisco, to help clarify how hotels can implement new technologies, and how they can evaluate their current systems connected with views of the customer and the guest experience.
Headquartered in Australia, Local Measure has proprietary technology that allows brands and businesses to to deliver exceptional service to their customers, engage with them in real-time to resolve service issues and acquire the rights to use user-generated content.
Tags: local measure,
location-based social intelligence,
Local Measure is the leading customer intelligence platform in the tourism and hospitality sectors. Local Measure’s clients include many of the world’s largest tourism and hospitality brands. The company merges local content, social media and mobile technology, to provide customers with live access to operationalize customer data, rich content and analytics at a local level. For more information about Local Measure, visit our website and follow us on Instagram and Facebook.
Contact: Michael Frenkel, MFC PR
HEBS Digital Celebrates 2017: A Year of Broadening the Global Footprint, Technology Innovations and Industry Recognition
Customer Service & Sales: Be Authentic
L'Envie D'Avoir Envie, or the Desire to Desire: The Johnny Syndrome
Guests and The Great Outdoors
Guest Relationship Building is a Key Differentiator for Our Hotel: An Interview with the GM of Portfolio Hotels & Resorts
5 Essential Things to Know About Your Customers, and How You Can Use Them
Local Measure Releases Wellness eBook for the Hotel Industry
Hospitality Technology Sales & Media Specialist Leigh Sansone Joins ALICE to Continue Company Expansion into the Midwest
Three Tips to Maximize RevPAR and Increase Guest Love Scores this Fall
Routier Launches Innovative Guest and Staff Engagement Platform in the U.S.
Do You Train Your Team To Be Locally Authentic?
ADB Cites Three Features of In-Room Entertainment Every Hotel Should Budget for in 2018
Scent of a Lobby
Positive Social Media Interaction with Guests During Their Stay Produces Increases in Revenue and Loyalty, According to Research from Local Measure
5 Things the Hotel Industry Can Learn from Cruise Lines
Local Measure Partners with Cisco to Offer a New Social Sign On, Building Richer Customer Experiences, Understanding Guest Behavior, and Gathering Valuable Data
Local Measure Partners With Two of the World's Premier Luxury Hotel Brands, Expands Into More Than 600 Cities Worldwide
Hotelier’s Action Plan to Maximize Revenues from the Google Ecosystem
Join Us for a Webinar: “How to Increase Customer Loyalty by Fully Integrating Guest Acquisition & Engagement”
Bottom Line Impact – Is Your Digital Marketing ROI Truly Impacting Your Hotel’s NOI?
Please login or register to post a comment.