Hotel Social Intelligence Provider Local Measure Helps Hotels Grow Loyalty, Guest Engagement in 8 Countries in South America
December 19, 2016 5:15am
With Flagship Office in Miami, Local Measure Sees Growth to More than 1000 Resort and Destination Properties in the Americas in the Next Year, Prepares for Rapid Expansion in the U.S.
Miami and Sydney - 19 December 2016 –Local Measure, the leading location-based social platform for hotels, closed 2016 with a burst of growth in South America, and now has hotel partners in eight countries, including Antigua, Argentina, Brazil, Chile, Colombia, Jamaica, Mexico and Uruguay. Local Measure has a unique geo-location technology that marshals social media data to help hotels spot guest problems and negative reviews before they reach user sites, help property management correct the problems, and often, create surprised, delighted guests.
Resort and downtown hotels throughout the hemisphere have built loyalty, promoted positive guest engagement and generated higher ADR through Local Measure’s social media intelligence platform.
Evan Crawford, Regional Director of Marketing for Benchmark Resorts and Hotels, said, “Our work with Local Measure has made a measurable and impactful difference in how we promote user generated content and how we interact with our customer engagement. The feedback from our team at Santa Barbara Beach & Golf Resort in Curacao has been excellent – and we look forward to developing our work with this unique intelligence platform in the year ahead.”
Local Measure’s location-based technology is tailor-made for hotels, providing end-to-end product features to promote gathering accurate, real-time intelligence. It is fully automated, easy to integrate, and low cost – helping hotels connect and engage with guests and deliver a fully personalized guest experience at scale.
For more on the results the company has generated for many of the world’s leading hotel brands, visit https://www.localmeasure.com/resources/case-studies/solution/accor-pacific.
Among others, in South America Local Measure partners with Hard Rock Hotels, Intercontinental, Sofitel and Club Med.
“We are happy to acknowledge our rapid expansion in South America,” said Ian-Michael Farkas, VP Americas at Local Measure. “In just over a year, we have partnered with some of the finest hotels in the region, and have set our sights on rapid expansion throughout the hemisphere, including the United States, in 2017. We expect to reach 1000 hotels in the Americas very quickly, and are seeing similar growth in Europe and Asia. We appreciate all our hotel partners and look forward to a year of even more rapidly accelerating growth.”
Tags: local measure,
Headquartered in Australia with offices in Europe, Asia and The United States, Local Measure is the leading customer intelligence platform in the tourism and hospitality sectors. Local Measure’s clients include many of the world’s largest tourism and hospitality brands. The company merges local content, social media and mobile technology, to provide customers with live access to operationalize customer data, rich content and analytics at a local level.
For more information about Local Measure, visit our website.
Contact: Michael Frenkel
5 Things the Hotel Industry Can Learn from Cruise Lines
Local Measure Partners with Cisco to Offer a New Social Sign On, Building Richer Customer Experiences, Understanding Guest Behavior, and Gathering Valuable Data
Local Measure Partners With Two of the World's Premier Luxury Hotel Brands, Expands Into More Than 600 Cities Worldwide
Hotelier’s Action Plan to Maximize Revenues from the Google Ecosystem
Join Us for a Webinar: “How to Increase Customer Loyalty by Fully Integrating Guest Acquisition & Engagement”
Bottom Line Impact – Is Your Digital Marketing ROI Truly Impacting Your Hotel’s NOI?
Local Measure Helps Canada's Group Germain Hotels Double Guest Interaction, Personalize Service, and Cut Response Rates During Stays
AI Now Available to Thousands More Hotels Via Cloud5 and Go Moment Partnership
How Safe Are Your Guests? - Room Safes - An Expected Amenity
Cloud5 Streamlines Guest Engagement with Volara Partnership
SmartFridge - A New Supercool Product by Minibar Systems
The Top 5 Questions Hotel Companies and Tech Suppliers Need to Ask When Looking for a Development and Consulting Partner
Minibar Systems and Acentic Deliver Unique Bundled Solutions of In-Room Entertainment and Retail Revenue Capture
Leading Location-Based Social Intelligence Company Local Measure Hires Christian Oswald as VP of Channel Business Development, Expanding its Services for Hospitality Customers with Deepened Cisco Partnership
In an Era of Luxury "Oversaturation," the New Luxury for Hotels is Personal, Experiential, and Increasingly, Social, Says Local Measure Study
Luxury Hospitality Innovator Ana Brant Joins Local Measure's Advisory Board
Hotel Development Trends and Opportunities South America
The 5 Hotel Experiences Guests are Talking About Most on Social Media
Hotel Staff Technology Introduced at a Hollywood Icon
Social Intelligence Innovator Local Measure Opens Office in Los Angeles
Please login or register to post a comment.